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StockX
Website Redesign
Research, Moodboards, Typography, Wireframes, Prototyping
What is StockX?
An online marketplace and clothing reseller of electronics, collectibles, but primarily of sneakers.
Why improve this site?
Site Goal
To present its variety of items in a professional, organized, attractive way that will encourage users to buy, bid, sell, and browse without getting overwhelmed
Design Discovery
Moodboard Exploration
Colors & Typography
Composition Exploration
Switching between layout types
Ways of displaying data
Vertical and Horizontal Scrolling
Larger Images
Balance between text hierarchies
Final Redesign
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