Monte Carlo Studio
A website designed and developed for a new clothing brand that draws inspiration from the glamour and excitement of Monte Carlo's race tracks. The end result is a sleek website that showcases the brand's unique style and captures the essence of its inspiration.

Moodboards, Typography, Wireframes, Website Development (Shopify-based)
The Design Process
Explore
1
A new clothing brand requested a website that aligned with their brand identity, and I began the process by with market research and moodboard exploration to accurately capture their vision.
Visualize
2
To ensure that the vision was accurately reflected in the content and not just design, I created low-fidelity wireframes to visualize the information displayed and gathered feedback.
Develop
3
After the design and skeleton were finalized, I proceeded to translate this onto the actual site. This also involved adding products and relevant information, conducting multiple rounds of testing, and assisting the stakeholders in launching the final website.
Explore: Moodboards and Typography
I ventured into two directions for moodboards and typography while adhering to the brand identity. The initial approach evokes a classic and vintage style, complemented by a serif typeface. The second approach highlights bold and high contrast moods, utilizing sharp sans-serif typefaces.
(The first direction was
chosen)
Visualize: Wireframes
I created low-fidelity wireframes to to clarify how the stakeholders wanted to display particular types of information and help them determine what functionality is needed. Some changes were made afterwards during the actual development.
